in commerce, a website is a fundamental asset for online presence to connect with your wider audience.
it provides for visibility, reach, credibility, marketing, engagement, support and data automation.
web development
world wide web. thanks tim'bo!
Before the www, global information sharing was a long, drawn out affair trying to locate and retrieve data requirement from different computers across institutions and universities.
thanks to the scientist, Tim Berners-Lee, the www was developed from existing hypertext (click) technology and during the early 1990's the www landscape was launched.
can you imagine life without the web?
for business, the web digital boom is fuelling a technological relationship with your customer that needs to be convenient, reliable and compliant.
It's all about user experience, retaining user interest and the importance in presentation of your brand values and ethos on the digital platform.
how is a website developed?
the 3 fundamentals of a webpage are known as The W3C Living Standard.
here's a rundown of how layout labs will build your website using the global standard:
html5
html5 is used for structure and presentation which consists of all the plain data source code on your site that is viewed in the browser.
css3
css is used for styling and formatting your site and is what gives your site that unique, attractive and dressed look.
js
javascript is used to make your site dynamic, interactive and brings your static site to life offering animations and handling content updating.
other technologies and protocols are utilised to ensure your site goes live and that it achieves functionality such as:
php
php is used to handle user request functions such as enabling sign-up, login, registrations and sending contact forms plus it manages and interacts with databases at a server level.
wcag
wcag is a standard that defines how code for website accessibility inclusion is written for users limited to devices without mouse, keyboard, visual and other differing abilities.
ftp
ftp is utilised to upload all the files required for your website from the local computer to a remote server so they become live on the web and can be accessed for viewing from a browser.
is your site working?
Several factors such as ease of use, simple navigation, consistency, colouring, fonts, images and basic functionality contribute to captivating and retaining a site visitor.
However, spiderbots crawling your website for search engine ranking have key search parameters such as content structure, internal link ability, keywords for search queries and load speed determining bounce rate.
if you need a review of your site let layout labs help!
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